Fresh Breeze Properties in Central Java, BLES Groundbreaking of the 5th Factory in Banjarnegara
This article is adapted from INVESTOR.ID
**BANJARNEGARA** – After completing capacity expansions at its Mojokerto and Lamongan factories, lightweight brick manufacturer Blesscon (BLES), PT Superior Prima Sukses Tbk (BLES), is expanding by building its 5th factory in Banjarnegara, Central Java. This expansion is marked by a Groundbreaking ceremony held in Karangplak, Purwonegoro, Purwanegara District, Banjarnegara Regency, on Wednesday (August 28). The new factory, covering 5.8 hectares, is targeted to have a production capacity of 1 million cubic meters (m³) per year.
President Director of PT Superior Prima Sukses Tbk, Billy Law, explained that the Banjarnegara factory will be BLES’s 5th plant, following the previous four factories located in Mojokerto, Sidoarjo, Lamongan, and Sragen (lines A and B). These four plants have already captured the national lightweight brick market, and with the new Banjarnegara factory, the overall production capacity is expected to reach 5.6 million cubic meters (m³) per year.
“The Banjarnegara factory represents a total investment of around IDR 250 billion. We plan to start operations in April 2025,” said Billy.
He noted that this new factory would further solidify BLES as the largest market leader in the lightweight brick sector in Indonesia. Additionally, the presence of this new factory in the area will be a breath of fresh air for the property industry in Central Java.
“This will make the distribution costs of lightweight bricks in Central Java lighter,” he explained.
He hopes that the new factory in Banjarnegara will make lightweight bricks more affordable, thereby stimulating development and economic growth in the region. Moreover, BLES’s presence in Banjarnegara will create around 250 job opportunities.
In response to questions about BLES’s next steps after the 5th factory, Billy noted that the lightweight brick market in Indonesia remains very attractive. The management is currently formulating the next steps to be taken, with continuous growth always being a focus for BLES.
BLES continues to ensure its products are available in building stores by expanding distribution, with quick product availability and delivery being key to customer satisfaction.
“We have gained the trust of our consumers. This serves as our guide to maintain production and continue meeting market demand,” he concluded.
This trust from consumers is reflected in BLES receiving the Top Brand award for four consecutive years.